Experimenting with ChatGPT to set out a data strategy

Artificial Intelligence is advancing at a rapid pace and the number of areas where it is proposed as a solution continues to expand. We decided to experiment with OpenAI’s recently released ChatGPT to see if it could set out a data strategy.

How Customer Experience and design work together

Customer Experience (CX) is now a top business priority for many companies, resulting in higher budgets to improve the overall customer experience & retention, and, ultimately, generate more sales.  Organisations are now trying to figure out how to maximise the value from customer research and how to turn the insight into tangible solutions for customers. […]

Five tips for effective data visualisation

Data visualisations should help to tell a story, and ensure a greater understanding of the underlying data. However, to do this you need to make sure you’ve chosen the most appropriate type of visuals and made effective cosmetic decisions. Here are some top tips to help you do that.