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Business Account openings up 37% by junking financial jargon

The Opportunity

Breaking free from an inflexible CMS

Interpath Advisory, a rapidly growing financial services firm, was relying on a restrictive content management system (CMS) that made content updates cumbersome and costly. The platform required external developers for even basic changes, which inflated support costs and limited the agility of internal teams.

With global expansion underway, Interpath needed a more flexible, user-friendly CMS that allowed non-technical users to manage content independently and reduce their reliance on external support.

The Solution

Migrating to a flexible, scalable CMS

Wyoming proposed migrating Interpath Advisory’s digital infrastructure to a more flexible CMS that could meet the evolving demands of their business. Our expert engineers configured the new CMS specifically to empower non-technical users to manage content with ease, reducing the need for external developer involvement. 

  1. Streamlined Infrastructure and Global Consolidation:
Wyoming unified multiple regional websites into a consolidated platform, simplifying global content management while preserving localized functionality. The streamlined infrastructure reduced the complexity of managing content across multiple regions and allowed for faster, more efficient updates. 
  2. Security and Seamless Data Migration:
To ensure the highest level of security, we implemented advanced protocols such as role-based access control, multi-factor authentication, and encryption. The migration process was completed with zero downtime, ensuring data security and integrity throughout the transition. 
  3. Empowering Non-Technical Teams with Custom CMS Configuration:
Our engineers customized the CMS to be intuitive for non-technical users, creating simplified workflows and modular features. This configuration empowered Interpath Advisory‘s internal teams to independently manage content, reducing their dependence on external developers and allowing for more agile operations. 
The Results

Over 80% reduction in annual support costs and increased control

As a result of the migration and CMS configuration, Interpath Advisory achieved a more than 80% reduction in annual support costs. Their internal teams were now fully capable of managing content independently, significantly reducing their reliance on external developers. This not only lowered operational costs but also gave Interpath Advisory greater control and flexibility over their digital operations.

By migrating to a flexible CMS and configuring it for ease of use, Wyoming helped Interpath Advisory regain control of their digital environment, achieve significant cost savings, and position themselves for scalable growth.

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