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PRODUCT DISCOVERY TOOLS

Does your website maximise revenue from every customer?

We help them discover why with interactive tools that unlock customer revenue.

Smart interactive tools that reveal untapped customer value. Our smart product selector tools drive additional value from every transaction.
Help customers discover solutions
Allow sales teams to maximize customer lifetime value
See revenue per customer grow.

Trusted by leading enterprises
for almost 20 years

Six critical challenges we solve

01

Customer Value

Unlock budgets you didn't know existed.
02

Cross-Selling

Turn single purchases into multi-category discoveries.
03

Digital Experience

Make complex catalogs feel simple.
04

New Product Introduction

Make innovation immediately understood.
05

Lead Generation

Transform visitors into qualified opportunities.
06

Pre-Sales Qualification

Let customers qualify themselves.

This is how customer value should be unlocked.

We create experiences that guide customers to discover additional value beyond their initial needs. No missed opportunities. No untapped potential. Just maximized value.

Value-focused. Revenue-driven. Transformative.

We begin with understanding your customer value proposition. Your pricing strategy. Your upsell opportunities. Then we build solutions that transform transactions into long-term value relationships.

01 Design

Value-revealing experiences that inspire additional purchases

02 Intelligence

Smart recommendations that maximize customer spend

03 Integration

Seamless connection with your pricing and product systems

04 Impact

Measurable growth in average order value and customer lifetime value

Customer stories

Life Sciences

Our intuitive redesign transformed ThermoFisher's complex Stain-iT™ tool with 900+ products into an award-winning interactive experience. Scientists now discover products through real-time simulations in a lab-friendly dark mode interface.

Result:

10× ROI within six months and recognition as Digital Science Tool of the Year.

Technology

Our interactive product discovery tools helped researchers find exactly what they needed—plus complementary items they didn't know about.

Result:

14.3% increase in e-commerce value in six months
27% more qualified leads
40% higher conversion

We believe buying complex products should feel simple.

Every business has unique challenges. Every customer has specific needs. We create solutions that bridge this gap through intelligent guided selling.

Common questions,
clear answers.

We start with research, not assumptions. By understanding your unique challenges and objectives, we create solutions that address your specific requirements—not generic problems.

We focus on transformation, not transactions. Our bespoke solutions are built from the ground up for your business, guided by research and refined through validation. The result is an experience that feels natural to your customers and delivers measurable results for your business.

Success means different things to different clients. We establish clear metrics at the start - increased cross-sell rates, higher conversion, improved lead quality - and build measurement into everything we create. This ensures you can see the impact of your investment.

Yes. We design solutions that enhance your current infrastructure, not replace it. Seamless integration is a core principle of our approach.

Off-the-shelf tools offer standardised features that work for general cases but miss the nuances of complex catalogs. Our approach starts with understanding your specific customers and their unique decision journeys, resulting in higher engagement and conversion rates.

Enhanced search is valuable but reactive. Customers need to know what they're looking for. Our approach is proactive, guiding customers through a discovery process that helps them articulate needs they might not have fully formed and find solutions they didn't know existed.

Let's talk about your challenge

We'll explore how intelligent product discovery can transform your customer experience and drive growth.

Insights that drive innovation

Explore our latest thinking on product discovery, customer psychology, and digital transformation.
FEATURED RESOURCE

Designing Content that Converts: The Psychology of B2B Buying Decisions

Our research into how psychological factors influence complex B2B purchasing decisions and how intelligent product discovery transforms hesitation into confidence.